Since 2010, Instagram has proved itself to be the fastest growing social media platform around! It’s a user base of around 300 million and which isn’t set to rise further. So how come this seemingly simple app growing so quickly? Well it all comes down to creativity really, Instagram have found new ways of sharing content across its platform and making users experience more seamless. For example, Instagram stories were launched to rival snapchats, allowing for users to provide disappearing pictures or videos.
Sounds simple properly? Well that’s because it are. Instagram now has more sway over all its users who will present been using snapchat in tandem to its own app, lowering the need to use both and stream lining these users to its own services.
This aggressive tactic has paid off as Instagram has surpassed snapchat in users. Instagram stories also encourage more sharing of content and giving it a chat element to its app, allowing it to compete with all of the other direct messaging platforms. Innovation comparable to this is the grounds for Instagram’s sudden rate of growth.
What’s all the fuss about?
Instagram is the ideal app to share content via visual imagery. Its audience are young, educated and very into shopping. This makes content creative, exciting and fast moving along. It has a different feel to platforms like Facebook and Twitter, with focus on visuals rather than words. However, studies have shown that, like Facebook, it is employed daily, this creates a loyal and highly active member.
This option to capture a younger more creative audience is sounding the alarm bells of major companies looking to encourage on social media. With high usage, there really can be increased interest in advertising on the app. However, competition get ripe and businesses could have to find creative solutions to out compete their rivals in the visual world of social media.
How can you use it for Selling?
Of course, if you would to make use to promote your company product, the other must consider how. This really is a visual platform consequently products have a general in order to market that services. But services aren’t impossible encourage on the app, finding exciting for you to bring one’s your service will catch the eye of the Instagram user.
Hashtags are often used on Instagram and getting in on trends actually starting your own is a sure for you to engage an audience, in the similar way to Twitter. However, one must be careful to check the hashtag to the visual content you provide, so it isn’t as simple as conserve money that work with this technique.
Instagram is predominately a mobile app, so content must be easy to read and continuously updated for the mobile data, hungry group. Only new and fresh content will attract recognition.
Finally, Instagram stories would be a great strategy to personally engage with your audience, lasting only 24 hours. Stories should be seemed to keep clients updated daily on your online and reveal behind the scenes content to make the user feel they are part of the company.
buy instagram likes could be used showcase almost anything, with a resourceful mind and a committed team, you can produce quite the buzz around your brand!
The Future
With a young, educated audience while using app on his or her mobiles daily, one can only predict sustained growth and loyalty looking at the users. Just about be increasing opportunity to use this app for business purposes along with the advice from this writer should be to get in while its hot! It will only increase so go deep into the market before it gets even more crowded.